Terms of Use
- Introduction
These terms of use (Terms) describe the terms and conditions applicable to your access and use of the www.superbrands.com (Website) and any content available through, or published on the Website (Content).
The Website is operated by or on behalf of Superbrands Ltd of 35 Ballards Lane, London N3 1XW, United Kingdom. In these Terms “Superbrands”, “us”, “we” or “our” means Superbrands Ltd and its related bodies corporate.
The Website is provided as a service to clients, marketing industry professionals and others for the purpose of providing information regarding Superbrands, its business, its products and services. The Content is provided for the purposes of general information only.
- By using our website you accept the Terms
By using, accessing or browsing the Website, you accept the Terms and you agree to comply with them. If you do not agree to the Terms, you must not use the Website.
We may amend the Terms from time to time. You are deemed to be aware of and be bound by any amendments to the Terms. Every time you wish to use our Website, please check to ensure you understand the Terms that apply at that time as our changes are effective immediately.
- Data Protection and Privacy
Full details of the way in which we use cookies on this Website and how we store and handle information from which we can identify you or any third party are set out in our Privacy and Cookie Policy.
- Accessibility of our Website
Whilst our Website is accessible for users worldwide, you acknowledge that Content or products and services which are available on or through our Website may not be appropriate for use or available in some locations or territories. Therefore we make no representation that materials on the Website are appropriate or available for use in all locations, and so accessing them from certain locations or territories where their content is illegal, is prohibited. Your use of the Website is done on the understanding and acceptance that you do so on your own initiative and you are solely responsible for compliance with your local laws.
- Ownership of rights on our Website
The Content including the trade marks, names, logos, sounds, images, graphics, text, software, software code, tools, results derived from the use of software and tools, interfaces, website structure, copyright works and materials displayed on it, its layout and design (Superbrands’ Intellectual Property Rights) are protected by copyright, trademark and other intellectual property laws unless expressly indicated otherwise on the Website. All rights, title and interest in and to the Content, including the Superbrands’ Intellectual Property Rights, are owned, licensed or controlled by Superbrands or the party credited as the provider of the Content.
You must not reproduce, copy, imitate or otherwise use any of the Content, in whole or in part, in a manner that is reasonably likely to infringe any of Superbrands’ Intellectual Property Rights without prior written permission from us or our licensors. We take ownership and the treatment of our intellectual property rights seriously and are prepared to enforce our rights to the fullest extent permitted by applicable law.
Subject to these Terms, we grant you a limited, temporary, revocable and non-exclusive licence to access, browse and use the Website (including the Content) in accordance with paragraph 6 below.
- Access and use of the Website
You may browse the Website for your own personal use, information, research, study and educational purposes only. Superbrands grants to you a limited non-exclusive license to view, copy and print the Content for your non-commercial or personal use.
If you print or download an extract of any page(s) from our Website you must not modify any printed or digital copies of any pages of our Website. The identities of the authors and any identified contributors of the Content must always be acknowledged.
If you would like to use the Content in any other way you will need to request permission from us or from our licensor. You must not use the Website or the Content in any manner or for any purpose which is unlawful or in any manner which violates any of our rights or which is otherwise prohibited by these Terms.
If you breach these Terms, your rights to use our Website or any of the Content will cease immediately and you must, at our option and at your expense, return to us or destroy any copies of the Content that you have.
- Disclaimer
Neither we nor any of our, officers, employees or agents will be liable for any losses, or direct; indirect; consequential; incidental or special damages of any kind including lost data, lost profits, lost revenues or business interruption, howsoever arising, out of or in connection with your use of this Website or the Content.
Although we make reasonable efforts to update the information on the Website, we make no representations, warranties or guarantees, whether express or implied, that the Content is accurate, complete or up to date, except for those warranties, representations or guarantees contained or referred to in any relevant jurisdiction, or that may not otherwise be legally excluded. Any views expressed in the Content or otherwise through material that is linked via the Website are the opinions of the authors and do not represent our views, opinions, beliefs or values or any of our group companies.
To the extent permitted by applicable law, we accept no responsibility or liability whatsoever arising from your use of the Website, except to the extent that you suffer damage, loss or expense as a result of a breach by us of any applicable consumer laws, or as a result of our negligence or wilful misconduct. Similarly we will not be liable to you if we are prevented or delayed from complying with our obligations under the Terms or applicable law by anything you (or anyone acting on your behalf) does or fails to do or due to events which are beyond our reasonable control.
To the extent permitted by applicable law, we reserve the right to interrupt or discontinue any or all of the functionalities of the Website at any time. We accept no responsibility or liability whatsoever for any interruption or discontinuance of any or all functionalities of the Website, irrespective of whether this is the result of actions or omissions by us or one of our affiliates or of a third party, except to the extent that you suffer damage, loss or expense as a result of a breach by us of any relevant consumer laws, or as a result of our negligence or wilful misconduct.
We do not guarantee that our Website will be secure or free from bugs or viruses.
We have taken reasonable precautions to try to ensure that all products and services referred to on our Website have been fairly described.
- Links to and from other websites
Where our Website contains links to other websites, plugins, applications or resources provided by third parties, these links are provided for your information only and are not any indication of approval by us of those linked websites or information that you may obtain from them. These links have been provided for the purpose of general information and we do not provide any guarantee, representation or warranty as to the nature, content and reliability of those links. Nor should you be rely on those links for the purposes of marketing, commercial or legal advice.
We have no control over the content of those other websites, plugins, applications or resources, and we are not responsible for them. As such, you linking to any such linked website is entirely at your own risk. We accept no responsibility or liability whatsoever for the alleged infringement of any intellectual property rights that arises out of your use of the Content, including any links accessible through our Website and any loss or damage resulting from your use of, or reliance on, any articles, reports, case studies, data or information that is linked from the Website.
You may link to our Website, provided you do so in a way that is fair and legal and does not damage our reputation or take unfair advantage of it. You must not establish a link in such a way as to suggest any form of association, approval or endorsement on our part unless we have agreed to that.
We reserve the right to withdraw linking permission without advance notice to you.
If you consider that any of the Content, including the News Page, links to material hosted on third party websites that infringes any intellectual property rights, is offensive, derogatory, false or otherwise misleading please contact: info@superbrands.com.
- How we may use your personal information
Our use of your personal information is set out in our Privacy Policy.
- User conduct
You must not misuse the Website and/or the Content, including by spamming or introducing viruses, trojans, worms, logic bombs, or other material that is malicious or technologically harmful or restricts anyone else’s enjoyment of the Website. You must not attempt to gain unauthorised access to the Website, the server on which the Website is stored or any server, computer or database connected to our site or crawl, frame, edit or broadcast the Website. You must not attack the Website via a denial-of-service attack or a distributed denial-of service attack.
We will report any breach of this provision to the relevant law enforcement and you accept responsibility for your actions and the actions of persons that you authorise to act for you.
- Indemnity
You will indemnify and will keep indemnified Superbrands and its officers, employees, agents, data providers and affiliates on demand against all claims, costs, proceedings, demands, losses, damages, expenses (including legal expenses) or liability whatsoever arising directly or indirectly as a result of:
- any breach of these Terms by you; or
- your fault, negligence or breach of statutory duty; or
- your use of any data gathering and extraction tools, or any other action you take that imposes an unreasonable burden or load on our infrastructure (whether owned by, leased or licensed to us) or that of any of our service providers.
- Governing law and jurisdiction
The Terms shall be governed by and construed in accordance with English law. Disputes arising in connection with the Terms shall be subject to the exclusive jurisdiction of the English courts.
We're opening the Superbrands Honorary Council presentation series with Manuela Necula, a professional who has spent over two decades reshaping Romanian communications.
She is one of the pioneers of the Romanian communications and advertising market, leading Ogilvy Romania through every major shift the industry has seen: new channels, new consumer behaviours, economic crises, and now, the #AI era. As CEO of both Ogilvy Romania and WPP Production Romania, she brings together creative leadership and large-scale content production for clients across EMEA.
What makes her point of view valuable is that she's seen what happens to brands that invest in communication during hard times and to those that don't.
We're happy to welcome Manuela once again to the Honorary Council of the Superbrands Romania 2026–2027 edition. 🙏
#SuperbrandsRomania #HonoraryCouncil #Ogilvy #BrandLeadership #communication ... See MoreSee Less
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⭐ EDP is a Superbrand! 🚀
🌿 Clean energy, innovation, and an unwavering commitment to the planet, leading the energy transition worldwide. Discover this brand of excellence 👉 ... See MoreSee Less
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We are pleased to announce that New York Skin Solutions has attained Superbrands status for 2026!
New York Skin Solutions provides professional, one-on-one skincare services designed to address a wide variety of skin concerns for all genders. Their treatments use products formulated with all-natural plant extracts, tailored to address specific issues such as aging, pigmentation, and acne. By combining personalised skin analysis with targeted professional care, New York Skin Solutions has established itself as a leading provider of holistic skincare solutions in the region.
#Superbrands2026 #NewYorkSkinSolutions #skincaresg #singaporebrands ... See MoreSee Less
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We are pleased to announce that Hockhua Tonic Singapore 福華補品 has attained Superbrands status for 2026!
Established in 1986, Hockhua Tonic began as a wholesaler of American Ginseng imported from Canada. Over the past four decades, the brand has grown into a household name for traditional health and wellness, now operating 80 retail outlets across Singapore and Malaysia.
The company's extensive retail network in Singapore includes 15 licensed herbal tea stores and 12 fresh fruit stores, as well as its core traditional medicine and tonic offerings. By providing a wide range of high-quality health supplements and traditional products, Hockhua Tonic remains a trusted leader in the region’s wellness retail sector.
#Superbrands2026 #HockhuaTonic #SingaporeBrands #WellnessSG ... See MoreSee Less
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Congratulations to FastQ on being awarded Superbrands Malaysia’s Choice 2026!
Since 2017, Fast Q - HQ Malaysia has been leading in brain and emotion supplements designed to support students at every stage of their journey, driven by its vision to empower education through nutrition.
Combining nutritional science and educational expertise, FASTQ enhances focus, strengthens memory, improves understanding of complex subjects, and helps students stay calm and perform with confidence under exam pressure.
Backed by science and built with purpose, FASTQ believes that when students are equipped with the right nutritional support, they can unlock their full academic potential.
#SuperbrandsMalaysia #Superbrands ... See MoreSee Less
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Dune Packaging is a Superbrand! 🎖
We're proud to announce that Dune Packaging has officially been recognised as a Superbrand in East Africa for 2026 to 2028 - an honour awarded to brands that are trusted by consumers and businesses across the region. ... See MoreSee Less
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📣 Meet the first third of our 2026 expert council representatives! ✨ We present the 8 members who jointly evaluated the brands vying for the title of Superbrands 2026.
The rest will be revealed soon.. 😉 ... See MoreSee Less
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Superbrands Romania announces the launch of the 2026 – 2027 programme on the local market!
Now in its 12th edition in Romania, the programme is dedicated to excellence in branding. This year’s theme is “The Innovation Legacy”, a meaningful concept that demonstrates that success is, at the same time, about staying true to core values and committing to innovation. In a world driven by change, in an unprecedented dynamic, the “architects of progress” are those brands that transform tradition and consistency into a competitive advantage and, through innovation, build a legacy that remains relevant for the future.
The new Superbrands Honorary Council has also been established, bringing together 30 leaders from the business environment and specialists from the marketing and communication industry, whose mission, as in every edition, is to evaluate the reputational performance of the brands listed in the programme. The strategic partnership with Ipsos Romania continues, marking the seventh collaboration in carrying out the complex stages of market research.
The current edition highlights the role of brands as “architects” of economic and social evolution and introduces, for the Business sector, innovation as a new evaluation benchmark, complementing the overall assessment. For both the Consumers and Business sectors, the selection is based on the established criteria of the global Superbrands methodology: reputation, trust, quality, and market differentiation.
“Branding today is no longer what it used to be in the traditional sense. It is a continuous process of reinvention and a space where the past and the future consciously merge to generate real, long-term value. That is why the 2026–2027 edition of Superbrands Romania introduces several new benchmarks: the Innovation criterion for the Business sector and performance evaluation both within specific categories and at the overall market level. I am confident that the research results will be surprising and will reveal both trends and the strategies that new and established brands use to differentiate themselves in an increasingly challenging economic context, thus shaping the future of branding culture worldwide,” said Ada Toni, Country Manager Superbrands Romania.
In the first stage of the programme, conducted together with Ipsos researchers, 1,935 commercial brands were identified across 61 categories relevant to the Romanian economy. These brands enter the evaluation process carried out by the Superbrands Honorary Council, with the final selection to be validated through market research among 1,500 consumers.
At the same time, for the Business sector, 801 brands were analyzed across 32 product and service categories dedicated to the B2B environment. The final list of eligible brands will be established by the Honorary Council, based on global evaluation criteria and reputational performance.
A distinctive element of this edition is the introduction of an additional analysis module, which provides an extended perspective on brand performance, both within their respective categories and in relation to the overall level of market competitiveness.
The programme will continue with the judging and research stages, followed by the publication of the new edition of the Superbrands Romania book, which will bring together the stories of brands recognized for their performance, and by the Superbrands awards gala.
Subsequent stages include, as in every edition: the announcement of the jury results and, respectively, the market research results, once finalized; the development of the Superbrands Romania Book, Volume XII, and the invitation of representative brands from the local market to share their reputational and branding success stories in the book; the launch of Volume XII of Superbrands Romania and the awarding of Superbrands trophies during the gala event scheduled for early 2027. As in previous editions and in line with global standards, Volume XII for Romania will also be published on the global website of the international Superbrands organization.
“The 2026–2027 edition opens a new chapter for Superbrands Romania, at a time when the programme continues to evolve and strengthen its role as a benchmark for excellence in branding. I wish the new members of the Honorary Council great success as they carry forward this mission, and I thank all those who, as members of the Councils of past editions, have contributed to the development and credibility of Superbrands in Romania through their expertise. The Superbrands programme is a collective endeavour that continues to grow with each edition,” said Cătălina Rousseau, Founder and President of BDR Associates, who introduced the Superbrands Programmes in Romania. ... See MoreSee Less
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The first television episode of Superbrands Bangladesh 2025–26 on Channel i.
The guest of this episode is
Shykh Seraj
Director & Head of News
Channel i
Don't forget to tune in to Channel i every Sunday at 06:20 PM for the Superbrands Bangladesh TV Episodes.
Hosting all the TV episodes of Superbrands Bangladesh will be
Khairul Basher, Director of Communications, BRAC University
#Superbrands #SuperbrandsBangladesh ... See MoreSee Less
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Building a Brand is done with consistency over time.
Throughout this edition, Superbrands Angola has been developing initiatives that strengthen the link between Brands, partners and consumers.
More than isolated moments is an ongoing journey.
#SuperbrandsAngola #MarcasDoAmanhã ... See MoreSee Less
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⭐ Grupo DREAMMEDIA is a Superbrand! 🚀
📢 Creativity, impact and innovation that elevate advertising beyond borders, campaign after campaign. Discover this brand of excellence 👉 ... See MoreSee Less
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